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Together, you and your retailer complete Seven's exclusive Custom Kit™, which provides Seven with nearly 100 data points regarding your riding.
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Within a few days, you have a phone interview with a member of Seven's Performance Design Team, giving you the unique opportunity to work directly with Seven on your frame's design.
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Right after the interview, Seven begins developing your frame specs. This stage employs proprietary frame design technology and a team review process to ensure accuracy and consistency.
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Soon you and retailer review Seven's recommended specs and then confirm the design with Seven.
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Your frame goes into production, beginning with the selection of its tubing. Each machinist, welder, and finisher works on your frame only, from start to finish.
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Your Seven is delivered, along with a little card that includes your frame specs and the signatures of the dedicated craftspeople who created it.
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