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Seven in Flanders

Monday, April 14th, 2014

phil_cobblesThis is Phil Cavell from Cyclefit in London. Phil is on our 622 SLX on the cobbles in Flanders, and this picture was taken on a trip to Belgium in advance of this year’s Tour of Flanders.

Phil, and his partner Julian Wall, do the fits for all of Trek Factory Racing, the team of this year’s Flanders winner, Fabian Cancellara. So, safe to say Phil knows of what he speaks, when he’s speaking about bikes.

He wrote a review of his experience on this bike for the Cyclefit site.

Here are a couple choice quotes from that review:

“Look closely at the dropouts or welds, or brake-bridge. Rob Vandermark has made Seven his life’s work and project. It is his entry into The Great Ledger. This is not a product or model or something stamped out of a mould in China. It is a mission that he judges himself upon every day.”

and…

“The ride is flawless and so it should be. Taut, responsive, nuanced and brimming with undertones of distinction.”

Find the rest here, and thanks Phil for bringing us along on your Flandrien escapade, for putting us through our paces, and also for making us look so good.

IMG_9103

 

More as Sculpture – Leon’s Axiom S

Wednesday, March 19th, 2014

Seven_Mar-18-2014Last month, together with our good friends at Velosmith, we delivered an Axiom S to professional photographer Leon Ikler. And before Tony and Andrew at the shop could work their magic on the final build, Leon took the frame away to photograph in his studio.

Leon said, “My idea was to capture the form and detail of the frame more as sculpture then just a shot of the bike from the “drive side” and I’m pleased to share my vision with you.”

Here is some of Leon’s vision:

SEVEN-Test-Shots_3.03.2014_4038(Outlined)SEVEN-Test-Shots_3.03.2014_4012SEVEN-Test-Shots_3.03.2014_3957SEVEN-Test-Shots_3.03.2014_3981

 

 

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Adam K’s 622 SLX refresh

Friday, March 14th, 2014

AdamK_GAG_622

We built this 622 SLX for our friend Adam at Get-a-Grip Cycles in Chicago last season, but he just gave it the fresh bar tape, fresh saddle treatment, so he sent us a picture. We love the Swimming Pool Blue he chose for the carbon tubing, and the Campy EPS build out turns it into something of a show bike. Fortunately, we know the Chicago winter is coming to a close, and we expect this one to leave the showroom and get back on the road shortly.

And Fun Was Had By All

Wednesday, March 5th, 2014

The 26th edition of the Seattle Bike Expo was a weekend dedicated to bikes and the people who love them. Over 7000 people attended the event to check out bike-related goodness galore. Seven Founder Rob Vandermark was one of the featured speakers at the show. He gave a presentation on the subject of “Customization Beyond Fit” and had the chance to answer a lot of one-on-one questions afterwards.

Listening intently at the Seattle Bike Expo

Attendees were able to check out a number of Sevens on display in Cascade’s Bicycle Studio’s booth.

Cascade Bicycle Studio at the Seattle Bike Expo

All the hard work Cascade Bicycle Studio put into their booth paid off!  A panel from Seattle’s Bicycle Paper singled out their booth as best one in show and awarded the Seven retailer with this year’s Class Act award. Congratulations guys!

Cascade Bicycle Studio is a Class Act at the Seattle Bike Expo

Jim K’s Axiom SL

Monday, December 30th, 2013

Kirsner_LondonThe day we get tired of hearing about the amazing adventures riders get up to on their Sevens is the day we pack up the shop and ride off into the sunset. This is Jim and his Axiom SL, built with our friends at City Cycle in Corte Madera, CA.

Jim says:

For my 70th birthday, I had a Seven Axiom SL made and took it from my home in California to London to do the first ever RideLondon London-Surrey 100 on August 4, 2013.  The century was on the London Olympics road racing course which was closed for the day.  The ride started at the Olympic Park in London and finished at the Mall in front of Buckingham Palace.  This is a picture of me taken at the finish in front of the Palace.  Both the bike and the rider did just fine.

Thank you Seven.

Roxanne’s Axiom S

Thursday, December 12th, 2013

Shetler

This is Roxanne’s Axiom S. We built it with one of our favorite fitters, Jess at Two Wheel Tango. Roxanne opted for custom blue decals to match her bar tape. We like it a lot. Now we’re just waiting for a warm winter day, so she can show it off to the world.

Roxanne says:

Waiting for a ride! Brutal cold here in MI! Thanks for all your help and excellent work by your staff! She’s a beauty!

Patrick D’s Elium SL

Thursday, December 5th, 2013

Patrick_Davis_EliumSLThis is Patrick’s Elium SL with Pointed Panel paint scheme, finished out with SRAM Red components, another collaboration with our friends at High Gear Cyclery in Stirling, NJ.

Patrick says:

I just wanted to send a quick thank you to the entire team that built my frame.  The process was thorough, simple and fast!! The frame is beyond all my expectations and looks simply amazing.

Fit Werx – The Active Times’ Best Bike Shop in America

Tuesday, November 26th, 2013

FW_Peabody

Being named the Best Bike Shop in America is quite an honor. Over a period of years, our friends at Fit Werx, in both their Waitsfield, VT and Peabody, MA locations, have established themselves as destination shops for riders looking for supremely well-fitted bikes. It is not at all surprising they were awarded this honor by The Active Times, who aims to be the world’s best source of authoritative, inspiring, enlightening content for living the active, adventurous life.

In their summary on Fit Werx, they say:

Though it’s not really close to much of anything, the original small Green Mountain shop has an outsized reputation.

We know that’s because Fit Werx brings expertise, professionalism and attention to detail to every bike they fit, design and sell. Read more here.

And congratulations to Fit Werx. We’re proud to work with you.

 

Seven at the Gran Fondo Hincapie

Wednesday, November 13th, 2013

Chernoff This is our good friend Eric from High Gear Cyclery in Stirling, NJ on his Seven Axiom SL at the recent Gran Fondo Hincapie which takes place in the beautiful Blue Ridge foothills. Eric has been putting in big miles on his Seven this season, and pictures like this are his deserved trophy.

Eric says:Chernoff_Hincapie

Hi Neil, love my Axiom SL. Climbs great, and handled the descents in the most confidence-inspiring way!

Here is Eric with Big George himself, post-ride.

Joe W’s Axiom SL

Friday, November 8th, 2013

2013-11-01 08.53.34We ran into Joe at the StarCrossed race in Redmond, WA. when he had just ordered his custom Axiom SL from Cascade Bicycle Studio. He opted for an oversized headtube  and a BB30 bottom bracket, as well as a stealthy, blasted decal, so we were curious to see what the final build would look like. And now, here it is.

Joe says:

When we talked at StarCrossed you ask for a finished photo of the new ride. It turned out great. Looking forward to putting some long hours on it this winter. Also, it came in pretty darn light, 16.2 lbs with tire liners, cages, pedals and a power meter (~270gr for the spider alone).

 Thanks to you and the rest of the Seven crew for putting together an awesome frame!

 - Joe